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While box office takings fell in a number of countries in 2014 - including Japan, the UK, Germany, Russia and Australia - China’s cinema industry had a bumper year. The 320 movies released on the Chinese market last year brought in total box office income of 29.6 billion yuan (US$4.8bn) - a yearon-year increase of 36.15 percent. While takings in the US fell by 9 percent, the overall size of China’s movie industry grew to over 66.8 billion yuan (US$10.7bn).

Domestic Strength

Among the movies released on the Chinese market in 2014, 245 were domestic and 75 were foreign - by December 22, 2014, 48 percent of the national box office income was from tickets to imported movies.

Since 2012, when China raised its quota for imported movies from 20 to 34, increased competition has accelerated the development of the Chinese movie industry. By December 25, 2014, 64 movies released in China that year had broken 100 million yuan (US$16m) at the box office, of which 34 were domestically produced. Of the 15 movies that broke 500 million yuan (US$80m), eight were domestic productions. While 80 percent of the year’s 40 most competitive Hollywood movies were shown in Chinese cinemas, Chinese domestic movies also held their own.

This increase in income boosted growth in the opening of new movie theaters. By December 22, 2014, 1,026 new theaters had been opened, with a total of 5,227 new screens - an average of 2.8 cinemas and 14 screens per day.

Global Influence

China accounted for 12 percent of the US$37.5 billion total global box office takings in 2014, and 85 percent of the US$1.6 billion growth in global box office income, a notable increase on the 65 percent China contributed to the US$1.2 billion global increase in 2013.

These blockbuster figures from the Chinese market have clearly caught the attention of the global movie industry, and have undeniably influenced global strategy at Hollywood studios. In July 2014, Universal Pictures announced the opening of its China office, making it the last of the six major Hollywood studios to establish an official presence in China. The European movie industry has also stepped up communication and cooperation with China – Wolf Totem, an adaption of a Chinese novel directed by French director Jean-Jacques Annaud, is scheduled for release in China this year.

96 of the 320 movies released in 2014, or 31 percent, were classed as “romance” movies. Almost all of these were domestically produced, and generated a total box office income of some 5 billion yuan(US$804m). The 51 action and animation movies also fared well, together accounting for 16 percent of the total number of movies released. However, 12 imported science fiction movies were the big-gest earners, taking 7 billion yuan (US$1.3bn), or 25 percent of the total market share, despite only accounting for 4 percent of the total number of movies screened.

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